NEWS » #FlyTheW: @Cubs win the 2016 #WorldSeries

#FlyTheW: @Cubs win the 2016 #WorldSeries

18 December 2016
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The 2016 @MLB World Series played out in historic fashion with the @Cubs defeating the @Indians in seven games. And all of the top #Postseason moments, including the thrilling extra-inning final game, unfolded on Twitter.

After Chicago clinched its first #WorldSeries title in 108 years, the @Cubs celebrated on the field and in the clubhouse

Cubs players turned to Twitter as well:

  • Despite just missing out on this year’s title, the @Indians captivated fans during their postseason run and made sure to thank them on Twitter:

Twitter data records
More than 18 million Tweets were sent about the #WorldSeries, including 10.5 million Tweets in the thrilling Game 7 finale, both Twitter records for a World Series and a @MLB game.

Here are the moments that generated the biggest peaks of Twitter conversation during the series — all of which came in the final game — measured in Tweets per minute (TPM):

  1. End of Game 7: the @Cubs win the 2016 World Series
  2. @Indians outfielder Rajai Davis (@rajai11davis) hits game tying 2-run home run in the 8th inning
  3. Ben Zobrist (@benzobrist18) double gives Cubs 7-6 lead in the 10th inning

Here are the most-mentioned @Cubs players on Twitter, led by Aroldis Chapman, since the series began:

  1. Aroldis Chapman (@AChapman_105)
  2. Kris Bryant (@KrisBryant_23)
  3. Kyle Schwarber (@kschwarb12)

And Cubs second baseman Ben Zobrist (@benzobrist18) was named #WorldSeries MVP:

  • Before the series began, Twitter and @MLB launched World Series Stickers – two for the World Series and three each for the Cubs and Indians:

Video highlights of the best moments throughout the World Series were delivered to fans’ timelines thanks to the Twitter Amplify partnership with MLB and four brands: Ally Bank, Hefty, Motorola and Stouffer’s.

And how about this… Twitter user @RaysFanGio’s Tweet from 2014 surfaced and now has been Retweeted over 153,000 times. Good call, Gio!

@POTUS, despite being a @whitesox fan, congratulated the @Cubs:

  • Longtime Cubs fan Bill Murray was part of the celebration as well. Check him out behind the microphone:

We’ll see you next season as Twitter live streams one MLB game a week in 2017. We’ll leave you with this Periscope from the streets of Chicago outside Wrigley Field

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